Common Sense Social Media Strategies

I’m partial to WordPress – they’re hosting this site right now – and I was pleased to come across their post Five Tips for Mastering Your Social Media Marketing Plan. Though it’s a few months old, the tips are solid social media fundamentals that apply to everyone online.

The tips:

  1. Share valuable content
  2. Know your audience
  3. Pick your platforms
  4. Define and measure success
  5. Listen to your fans

At the heart of their advice is a reminder to think about what you want out of social media and make a plan to achieve that goal (and then execute the plan).

If you don’t have a social media plan, consider writing one. A plan will make your decisions easier and ensure your time online is efficient.


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